If you are looking into starting a blog to earn money (or if you have an existing blog that you want to transform for profit) you probably already know that it is possible to earn a good income by blogging, but you need a specific type of blog to do this. So what you need to pin-point is the types of blogs that make money.
In fact, there are many ways to make money, so the type of blog you need will depend on which ‘monetization’ method, or methods, you choose. When people think about making money through a blog they generally think about advertising and sponsorship, but there are many more income streams available. Here is a look at the various ways you can earn cash through your blog.
Advertising is a common go-to for bloggers and it is relatively simple – you can sell space on your blog to advertisers. To make good (or really any) money through advertising, however, you will need to have a good stream of traffic to your site, to make it an attractive place to advertise.
Affiliate promotions are another common income stream for bloggers. This involves promoting content on another site through an ‘affiliate link’. If someone clicks the link and then buys the product, you will get commission. Affiliate promotions are available with many sites, Amazon being one of the most common.
Memberships & premium content
This essentially involves having special content, tutorials, videos or similar that your users pay extra for. Many sites do this by having a membership program: fans pay a monthly or annual membership fee in order to access exclusive content. You charge on a adhoc or per-content basis. It is important to get a regular following established based on strong free content before you can successfully execute this approach.
Events are a growing area which bloggers are using to earn income. These events could be anything from attending or running a big conference, to smaller meet ups with the fans of your blog. You can either charge a fee from attendees, or secure a sponsor for the event, or both!
You can also offer services to your fans and readers, for a fee of course. These services could be related to the subject of your blog, or could be more general consultancy services related to blogging, such as content writing and web design.
Successful bloggers who have gained a strong following and established a good reputation have found selling products relating to their blog highly lucrative. This could be merchandise such as t-shirts, drink bottles etc, affiliate products, or digital products such as eBooks, courses and software.
This is an indirect way to earn income from your blog, but is definitely a way to use your blog to generate money! If you have a ‘real world’ business, your blog can be a great way to promote your business and attract new customers.
If you are just starting out with your blog this is probably a long way down the road, but bloggers have also been known to make serious cash by syndicating their blogs or even selling their successful blog to another buyer!
So, as you can see, there are as many types of blogs which make money as there are ways to make money online!